Welcome to Direct Wholesale Foods
Frozen Food & Ice Cream Wholesaler
Direct Wholesale Foods has been providing London and the Home Counties with major brands of frozen food and ice cream for over 40 years. We understand the needs of the retail operator and are dedicated to satisfying those needs in a timely and professional manner.We combine the expertise and knowledge of a national company with the personal touch that you would expect from a local, family business. Our customers appreciate our range of products, reliability, Point of Sale material and advice, as well as our frozen food and ice cream freezer deals.
• Ensure customers can find what they want in your shop.
• There are some products which customers always expect to see in stores, so help by having enough stock.
• Customers have higher expectations than ever nowadays.
• One in three shoppers will buy an alternative product if their first choice is not stocked.
• 68% of all convenience purchases are made on impulse.